It's no secret that WordPress is the fastest growing content management system (CMS) platform on the web. As of this writing, WordPress has a 54% market share of all websites that use a CMS. As users continue to flock to WordPress, we in turn see massive demand for WordPress’ products and services.
If you're a WordPress expert, your products and/or services are part of a rapidly growing market. In fact, over the past few years, we've seen the launch and success of businesses that are built entirely around WordPress.
In this article, we'll look at various business models that have proved successful in the ever expanding WordPress arena. We'll look at the mechanics o f each model and how they differ in terms of craft, operation, benefits and downsides. If you're a designer or developer looking to leverage your expertise in WordPress to build a business, let's just say you have quite a few options to consider.
1. WordPress Design/Development Consultancy
The most common way for a web designer/developer to build a business around WordPress is to offer web design services specializing in WordPress CMS sites. Your client base would be businesses, organizations and individuals looking to establish a web presence with a user-friendly way to update and manage their site content.
Like any consultancy, this business model is time-based. Either you charge an hourly rate or quote flat project fees that are derived by estimating the amount of time a project will take. While a time-based model may be more difficult to scale, there are two factors that allow you to gradually raise your rates: you r skill level and the demand for your...
