I’ve been hard at work this week on Profitable Idealism, my new venture with Pace Smith, who coincidentally wrote Thursday’s post below. It’s all about combining altruistic, selfless motives with business aims, and so naturally it got me thinking about how I can help the Copyblogger community while making tons of money doing so.
So maybe you’ll end up with a Ferrari, and I’ll get an all red billiard room with a giant stuffed camel and a disco room with my own disco dancers. I’m giddy just thinking about it… this must be what Santa feels like!
Before you go check that out, here’s what happened this week on Copyblogger:
Monday:
Is Your Low Social IQ Dooming Your Blog?
This post poses two alternate questions. The first one is the question we bloggers tend to ask when things aren’t working: “My work is brilliant. Is the problem that everyone else is an idiot?” And the second question is about what the problem actually might be: “Are you, dear blogger, more socially inept than a 40-year-old, basement-dwelling, sci-fi fanatic momma’s boy?” But snark aside, you’d better pay attention. Your social and personal skills might just be what could turn your content from misunderstood genius into popular brain candy.
Read the full post here.
Tuesday:
Want More Copywriting Clients? Here's a Surprising Way to Find Them
This post disappointed me. Not because of the content, which is a really good explanation of a prospecting method that nobody ever thinks of anymore, but because the title had me expecting something truly shocking. Like finding clients underneath your porch, or locating them by randomly kicking people in the crotch until someone hires you. I’d be way more surprised to get work either of those two ways.
Read the full post...