In order to hype his new album, My New Friends, Josh Freese is offering up a stellar package for devoted fans. It includes: 1). Freese’s services as a drummer for one month, 2). One of his drum sets, 3). A Freese-penned, five-song EP written about “you,” 4). The chance to take Shrooms and cruise Hollywood in Danny from Tool’s Lamborgini, 5). 500 copies of My New Friends, 6). A trip to purchase matching outfits at Tommy Bahama’s and “make everybody very sad.”
Less expensive (and rad) packages include the album for $5, a $50 offering that includes a personalized call from the musician, and tons of other packages of varying prices stuffed with gear and interactions with Freese.
This isn’t the first time Freese has offered up a bizarre package of this sort. According to Wired, he marketed his 2009 disc, Since 1972, by offering fans such goodies as a miniature-golf session with drummer and his musician friends. The new disc features songs about fans who ponied up the cash to meet the artist in 2009.
This stunt seems a perfect fit for a musician who has played with Nine Inch Nails (as we all know, Trent Reznor is really into freemium packages) and Devo, who crowdsourced its last album in a highly tongue-in-cheek way.
Wealthier readers: Would you fork over $75,000 to chill with Freese?
Image courtesy of Flickr, colin.brown
More About: devo, freemium, john-freese, MARKETING, money, music
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