This guest post is by Ali Luke of Aliventures.
Maybe you've written guest posts, but they've been turned down.
Maybe you don't feel brave enough to target a big blog, because you're afraid of rejection.
You might see names popping up around the blogosphere with guest posts everywhere: I remember Glen Allsopp doing this a year or two back. And you might feel a little bit envious. How come they can get their posts on sites like ProBlogger and Copyblogger?
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It's about writing a great, targeted post that stands a very high chance of acceptance.
And that's exactly what I'm going to teach you to do here.
Step #1: Get into the right frame of mind
A great guest post doesn't start with the words you type. It starts with your attitude.
Some bloggers see guest posts as an opportunity to get a link from a high-PR site. I get pitches from these types of bloggers regularly, and I always turn them down. Their posts are uninteresting, regurgitated content—the sort of thing I'd expect to find in a huge content mill. Theirs certainly isn’t the vibrant, engaging writing which I want on my blog.
A guest post is so much more than just a link back to your site. It's:
- an opportunity to reach a huge audience of readers
- a chance to establish a connection with a powerful blogger
- a learning experience—especially if you rarely or never get comments on your own blog
- a way to get your name known in the blogosphere.
Your guest posts should be your best work. That way, they'll be much more likely to get accepted—and they'll bring you an awful lot of benefits.