This guest post is by Carl of www.freelancepf.com.
Just this past February I had a guest post on ProBlogger detailing the joys of: co-blogging with your spouse. Now here I am just a few months later with a new guest post about selling that site.
What happened? Why did I sell a blog I loved and got to work on with my wife, no less?
I’ll give you the hint that I still love blogging as much as ever. So why? More importantly for you, how did I sell my blog?
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If you ever want or need to quit blogging, consider a sale as your go-to blogging exit strategy. It’s a little more work than abandoning the blog, but the extra money should more than make up for it. This guest post is going to examine the mechanics of selling a website using my experience as a guide.
Making the decision to sell
The personal finance site I sold was my first blog. It detailed my wife’s and my struggle to pay down six figures in student loan debt. In just a few months—and with no budget aside from a Thesis theme and a dedicated IP address/hosting—I had taken the blog from brand new to more than 5,000 visitors per month. The blog was my pride and joy, but there were beginner’s mistakes I did not know how to fix. My biggest mistake was that no matter how hard I looked, I could not envision a business plan.
I kept delaying fully monetizing the site for this reason. My student loan debt made me feel guilty about partaking in such a time-consuming hobby—particularly because it was costing me money each month. I started...