This guest post is by Jeff Goins of Goins, Writer
Six months ago, I was frustrated with my blog. I felt stuck and stymied. I had written on it for nearly five years and built a small, but steady, stream of traffic.
But there was just one problem: it wasn’t growing.
And I was tired of trying.
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My blog had reached the dreaded plateau.
So I decided to quit. Despite my better judgment, I chose to start over, to launch a brand-new blog. It was hard and scary leaving something that took so long to build, but I had to face the facts: My blog was never going to be epic. It was never going to be extraordinary. And I wanted it to be.
So I threw in the towel.
When to quit your blog
“Persistent people are able to visualize the idea of light at the end of the tunnel when other’s can’t see it. At the same time, the smartest people are realistic about not imagining light when there isn’t any.”
-Seth Godin, The Dip
We mistakenly vilify quitting. We believe ridiculous adages like, “Quitters never win…” And yet, most successful people are serial quitters. They are relentless experimenters, striving to find the one thing that they can champion. They set aside everything else, save that one special cause.
I knew my blog wasn’t headed anywhere. It was time for a change. Without knowing what I was doing, I quit. As much as it pained me, I started over.
And in six short months, I quadrupled the amount of traffic it took me half a decade to build.
How starting over changed everything
In the past six months, I’ve learned some valuable lessons about blogging and why quitting is sometimes necessary for a breakthrough.
Here they are:
1. Guest posting is essential
It’s never too early to guest post. If...
