This guest post is by Peter Lawlor.
The more articles I publish on my niche websites, the more knowledgeable I become about keywords, and more importantly, the search habits of my target audience.
During the early days of my affiliate marketing business, I would write a post promoting a particular product or service as an affiliate and move on. That was a big mistake, but one that is easily solved.
My “Aha” moment as an affiliate marketer
As I dug deeper into my niches, I realized that people use different search phrases and terms when looking for the same solution.
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This was a major eye-opener to me and presented a profitable “aha” moment. I discovered in one instant how to leverage my existing content and get far more eyeballs on my affiliate links. The result was a more revenue from my blogs.
Affiliate marketing is a numbers game. The more people who see your affiliate links, the more clicks you’ll garner and the more commissions you’ll earn. Granted, your pre-selling must be up to snuff as well.
One simple technique to increase the number of eyeballs on your affiliate links is to write a series of posts segmenting your target audience.
Segmenting your target audience
No matter how narrow or broad your niche, your audience can be further broken down into groups.
It’s a no-brainer that exhausting the keywords in your niche is a good idea. However, there may be more keywords when you segment your audience. If you get creative, you’ll be able to expand the profitable keywords you can target with audience segmenting.
How do you segment your target audience?
You can segment your target audience by:
- solution sought
- price
- best of…
1. Solution sought
Segmenting by solution sought means thinking about the different uses...
